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Ping Identity Brand Design

*Please note, this case study is WIP. All content is not final, and copy and imagery is currently being refined. Thank you for understanding.  

In 2021, Ping Identity’s corporate website was redesigned over the course of 8 months. Project Reimagine was a complete overhaul, and was built using a new design system.

The new design required the design of over 700 graphic assets with 80 animations over 60 pages. The visual system included new icon libraries, a patterning system, photographic treatments, diagram styles, and photo collages. The full case study is being produced and this page will be updated soon. 

Details

2020-2022
Art Direction
Design System
UI Design
UX Design

Team:
Mike Heighway, Design Manager
Josh Kulchar, Senior Designer
Régine Carreras, Senior Designer
Katie Daugherty, Designer
Ed Nepomuceno, UX Lead

Project Reimagine
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FPO Text.

Project Reimagine was the web project that evolved into a larger brand refresh. 

Ping-Templates-Reimagine-Home-v01
Ping-Reimagine-Tshirt-Front
Ping-Reimagine-Tshirt-Back
Events
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Events in US and EMEA. 

Sales Kickoff (SKO)

Events (US and EMEA)

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Events Process and Description

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Ping-Events-Booth-03
Ping-Events-Booth-02

Sales Kick Off (SKO)

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Sales Kick Off Description

Ping-Events-SKO-Logo-Dark
Ping-Events-SKO-Logo-Light
Ping-Events-SKO-Postcards-v01
Ping-Events-SKO-Banner-01
Ping-Events-SKO-Banner-02
Systems and Templates
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System of templates for graphics. Open Graphs. General imagery templates and systems. 

Open Graphs

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Open Graphs for when pages are shared socially, Template system developed for standardized pages, flexible enough for when we need unique imagery.

Ping-Templates-OpenGraphs-v01
Campaigns
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FPO Text. Section about various digital campaigns, templates and paid social design. 

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Report Design
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FPO Text. Section about various digital downloads and report design. 

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Ping-Downloads-AnnualReport-Interior-01
Ping-Downloads-AnnualReport-Spread-01
Ping-Downloads-AnnualReport-Spread-02
Ping-Downloads-BuyersGuide-Pages-01
Product Branding
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FPO Text. Branded products.

Ping-ProductBranding-DaVinci-Logo-v01
Ping-ProductBranding-DaVinci-Tshirt-v01
Ping-ProductBranding-DaVinci-Tote-v01
Process and Project Management
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FPO Text. Asana forms and workflow.

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© 2022 Mike Heighway

© 2020 Mike Heighway